“The cardboard gives me great satisfaction. The cardboard is not a second-best choice. The cardboard is like an ugly duckling that turns into a swan, cardboard is not only to contain other products, but becomes product itself.”

Behind every project there is a story to tell.
Videos that tell stories of paper and cardboard products.
Because behind every company there is a man, a designer, a craftsman, an inventor.
Stories to tell about the “human value” of the product as a result of a design process.
One story, many stories … to tell and share the philosophy of the project, the difficulties and experiments, human capital, but especially the success achieved from the final product.

Cardboard story is a project realized by MATREC – Sustainable Materials & Trends for Comieco.